Olympic Gold Medalist Carl Lewis and the 35th Birthday of The Hershey's Track ...
Livingston, NJ (PRWEB) March 12, 2012
IFV News Finds Out How Olympic Champion Carl Lewis Planned His Life as an Entrepreneur Way Ahead of the Game. He shares his message, which includes the importance of branding, re-branding and planning.
Olympic great Carl Lewis laid out his life plan as an entrepreneur well before hanging up his champion track shoes. Lewis created a life-long strategy and through entrepreneurship became involved with businesses, associations and entertainment. His branding/marketing company -- Carl Lewis Entertainment Group -- along with FitForever.com By Carl Lewis has helped him secure longstanding relationships with companies like Hershey.
IFV News host Marcella Palmer speaks with Lewis from the Hershey’s Track & Field Games' 35th birthday celebration at the Hershey's Chocolate World Times Square Store in New York City. For nearly two decades Lewis has been involved with Hershey’s Track and Field Games. IFV News also speaks with Jeff Beckman, Director of Corporate Communications at The Hershey Company , who shares how entrepreneurs are a valuable resource for the games at the community level.
They're also more expensive than the Scharffen Berger nibs. In other words, we now had the perfect excuse to finally pull out those chocolate molds that have been accumulating dust in our cupboards (thank you, Ewald Notter).
National brands such as Stonewall Kitchen, Pretzel Crisps, Scharffen Berger Chocolate, Carr's Crackers, Anna's Ginger Thins and Fat Toad Farm also are on hand. Foodstuffs' sandwich counter features a huge menu, comprising everything from a classic
Hershey also is a leader in the premium and artisan chocolate segments, with such brands as Scharffen Berger and Dagoba, offered through the Artisan Confections Co., a wholly owned subsidiary. Del Monte Foods, San Francisco, is one of the country's
