Fresh-cut/Value-added business updates
20.05.12
Crunch Pak sliced apples starred in last month’s Academy Awards ceremony in Hollywood. The Cashmere, Wash.-based company was invited to ship 32 boxes to the Hollywood & Highland Center — enough to feed more than 200 presenters and 20 production and executive staff, said Tony Freytag, senior vice president sales and marketing.
Freytag said Crunch Pak plans to work on additional award shows in the future.
Fans of the company’s sliced apples now have two new ways to enjoy their favorite snack, Snackers and Dipperz.
Snackers are a 5-ounce fresh snack kit containing different combinations of fruit and sides, such as dip and cheese, in a mini tray.
The line was originally designed as a Disney Foodle for kids, Freytag said, but adults who loved the items said they didn’t fancy taking a Mickey Mouse-themed pack to work.
"We created the line and then expanded the combinations to meet the growing demand from kids and adults for healthy, convenient, portable snacks," Freytag said.
Source: The Packer